Legal
Cookie settings
This page shows what each category of the site stores or reads in your browser, and your current choice. You can change your choice here at any time, as easily as you gave it.
Statistics, heatmaps and marketing load nothing before you accept them. When you make no choice, the site treats it as a rejection. Without any consent, our server still counts each page view, with no cookie and no identifier.
The Law on Electronic Communications of Serbia (Zakon o elektronskim komunikacijama, ZEK), Art. 160, allows storage on your device, and access to it, only with your consent. The exceptions are the transmission itself, and a service that you asked for.
Today the site stores nothing in the local storage or the session storage of your browser. When a category starts to use them, its table lists each key and its lifetime.
Your current choice
When you switch a category off, its scripts stop loading, and the page deletes the cookies that the category set on rndm.rs. The column "Domain" shows where each cookie is. This page cannot delete a cookie on the domain of a platform, such as linkedin.com: delete it in the settings of your browser.
Necessary
Always on. The site needs these parts to work, and to remember your choice on this page.
| Cookie or script | Vendor | Domain | Purpose | Lifetime |
|---|---|---|---|---|
rndm_consent | RNDM DOO | rndm.rs | Remembers your choice on this page | 6 months. After that, the consent banner asks you again. |
| Turnstile check | Cloudflare | No cookie | Checks that a person, and not an automated program, sends a form | None. The check stores no cookie and no other data in your browser. |
rndm_langbar | RNDM DOO | rndm.rs | Remembers that you closed the language bar | Only for the browser session |
| Page view count on our server | RNDM DOO | No cookie | Counts each page view by page, language, referring site, UTM tags, country, device class and browser language, with no IP address and no identifier | None. No consent is needed, because nothing is stored in or read from your browser. |
Statistics
Statistics show us which pages, sources and campaigns bring visitors and enquiries.
| Cookie or script | Vendor | Domain | Purpose | Lifetime |
|---|---|---|---|---|
rndm_vid | RNDM DOO (our own statistics) | rndm.rs | A first-party cookie with a random visitor ID. It links your visits, the first page that brought you here, the UTM tags of that visit and, if you send a form, your enquiry. It holds no IP address and no advertising ID. | 13 months |
_ga | Google (Google Analytics 4) | rndm.rs | Measures the visits to the site for Google Analytics 4 | 2 years |
_ga_<measurement-id> | Google (Google Analytics 4) | rndm.rs | Keeps the state of your session for Google Analytics 4 | 2 years |
The Google tag loads only after you accept statistics, and it loads through our own domain. When you reject statistics, our code loads no Google tag, and nothing goes to Google.
Heatmaps
Heatmaps show us where visitors click and how far they scroll, so that we can improve the design of the pages.
| Cookie or script | Vendor | Domain | Purpose | Lifetime |
|---|---|---|---|---|
| Heatmap script | RNDM DOO (our own collector) | No cookie | Records which marked elements of the page you click and how far you scroll, and sends this when you leave the page. It sends no text, no form input and no IP address. | Nothing is stored in your browser. We keep the data for 3 months. |
The heatmap script sets no cookie. It still needs your consent, because it reads data in your browser and sends it to us.
Marketing
Marketing tags show us which ads bring enquiries. They load only after you accept marketing. With these tags, the platforms also show our ads again to visitors of the site and find similar audiences: people whom a platform finds similar to our visitors. They send data to Google, Meta, LinkedIn and X. These platforms also use the data for their own purposes, under their own privacy policies, and they send it to the USA.
| Cookie or script | Vendor | Domain | Purpose | Lifetime |
|---|---|---|---|---|
_gcl_au, _gcl_aw | Google (Google ad tags) | rndm.rs | Measure which Google ad led to a visit and an enquiry, and let Google show our ads again to visitors of the site and find similar audiences. Google also uses them for its own advertising. | 90 days each |
_fbp, _fbc | Meta (Meta Pixel) | rndm.rs | Measure which Meta ad led to a visit and an enquiry, and let Meta show our ads again to visitors of the site and find similar audiences. Meta also uses them for its own advertising. | 90 days each |
li_fat_id, bcookie | LinkedIn (LinkedIn Insight Tag) | li_fat_id: rndm.rs. bcookie: linkedin.com. | Measure which LinkedIn ad led to a visit and an enquiry, and let LinkedIn show our ads again to visitors of the site and find similar audiences. LinkedIn also uses them for its own advertising. | li_fat_id: 30 days. bcookie: 1 year. |
_twclid, _twpid, _twsid | X (X pixel) | rndm.rs | Measure which X ad led to a visit and an enquiry, and let X show our ads again to visitors of the site and find similar audiences. X also uses them for its own advertising. | 390 days each |
Click IDs gclid, fbclid, li_fat_id, twclid | RNDM DOO | rndm.rs | The ID in the link of an ad. We keep it with your enquiry, so that we know which ad led to it. We store it only after you accept marketing, and we delete it when you withdraw that consent. | In your browser until you send a form, and at most 90 days, the same as _gcl_aw. With your enquiry: until we report the conversion to the platform, at most 90 days. |
When you have accepted marketing and you send a form, our server tells the ad platform that brought you that an ad led to an enquiry. It sends a SHA-256 hash of your email address, and for Meta also the IP address and the user agent of your browser. The platforms match the hash with the accounts of their users. When no ad brought you, our server tells no platform. The platforms also use this data for their own purposes, and they send it to the USA.
More about your data
The privacy notice explains the purposes, the legal bases, the recipients, the retention periods and your rights. You can open this page at any time from the "Cookie settings" link in the footer of every page.
Last reviewed on . RNDM DOO is responsible for this page.